Born in the Puy-en-Velay valley, SEGECO has supported its clients since 1973 in accounting management and expertise. Combining boldness and commitment, the company has since expanded with nearly 50 offices in France and has continued to pursue its quest for innovation. Macron law’s arrival gave the company the opportunity to integrate new jobs and to activate its transition to the future : in June 2019, SEGOCO is thus left Implid! Indeed, the brand wanted to distinguish itself from the label «expert-comptable»: anagram of limpid, Implid recalls above all the notion of involvement at the heart of its conception and rings internationally for this group present both in France and abroad. At the origin of its new identity, the agency Névé + Spaark wanted to collaborate with us to highlight the real employees of the company: stoned over a week, our team moved to meet them all over France, between Paris, Lyon and Clermont-Ferrand. Successful challenge for all partners who managed to keep the secret until the revelation on June 11, over nearly 9 months! Former constable, paratrooper, marathoner… These are the talented and eclectic profiles that make up Implid.